Lightweight plastic packaging bag will expand a new market trend

With the development of the economy and the improvement of people’s living standards, there are more and more demands and requirements for commodity packaging bags. The current rapid growth output value of the packaging industry highlights the major development prospects of the packaging industry.

The market trend of plastic packaging bags remains optimistic

According to a report by the Cleveland Industry Market Research Company, the global demand for plastic packaging bags will grow at an annual rate of 6.2%, and the total market demand will reach 37.3 billion U.S. dollars in 2018.

Lightweight plastic packaging bags

The market prefers plastic packaging, and plastic packaging also talks about “weight reduction” 

The increase in value is triggered by the traditional consumption preferences of consumers and producers. The market is more inclined to traditional plastic packaging forms, which can be said to be a kind of market consumption inertia. The report shows that by 2018, the Asia-Pacific market is expected to have the highest revenue, and food packaging and pharmaceutical packaging will be the two main growth items.

On the other hand, the requirements for packaging portability and the sense of design have also promoted market demand: Taking developed countries such as Japan and South Korea as examples, the base of packaging consumer groups has continued to stabilize; in highly industrialized regions, such as Central and South America, packaging demand has maintained steady growth; In the most mature packaging markets, such as North America and Western Europe, the development trend of rising demand has exceeded the estimated ratio; it must not be forgotten that the most potential packaging markets such as China, Thailand, and India, strong demand drives the productivity of the entire packaging market.

stand-up packaging bags
Stand-up pouch

Some mature markets have begun to accept and popular higher-performance packaging bags, such as the United States, Canada, Western Europe, and Japan, and they also support USD conversion in transactions. In the forecast of development prospects, stand-up packaging bags will have the most potential for growth in demand. Although flat packaging bags will continue to occupy the vast majority of the market share, people are gradually inclined to this “three-dimensional” packaging, especially in the mature packaging market mentioned above.

Consumers’ aesthetic appeal and self-generated value-added properties of stand-up packagings, such as the convenience and stability of stand-up packaging at the spout and seal, make consumers have preferences. At the same time, lightweight is also the development direction of plastic packaging bags. The reduction of consumables and the light load of transportation reduce the costs, which is in line with the interests of producers. At the same time, for the market, lightweight packaging bags have also brought new consumer development trends that are environmentally friendly and convenient, and are gradually being praised.

The development trend of the packaging industry is shifting from simple packaging to innovative packaging. With the improvement of economy and consumption, packaging bags are no longer simple products. Companies and consumers are improving the quality, materials, and styles of packaging bags.

plastic packaging bag

The utilization rate of plastic packaging bags in North America and Western Europe is already high. The changes in product structure will continue to support the continued growth of demand for packaging bags in these regions.

As more expensive packaging products become popular among consumers, such as stand-up packaging bags, special packaging bags have also brought new marketing advantages to manufacturers. And a new round of market implantation of plastic packaging bag is underway.

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